The Scope and Scale of MNE Strategies: In Commemoration of Alan Rugman’s Contribution to International Business Research
Introduction:
The Scope and Scale of MNE Strategies: In Commemoration of Alan Rugman’s Contribution to International Business Research
Igor Filatotchev and Dries Faems
Point:
Global, Local, or Regional? The Locus of MNE Strategies
Alain Verbeke and Christian Geisler Asmussen
Counterpoint:
A Global Value Chain Analysis of the ‘Regional Strategy’ Perspective
Ram Mudambi and Jonas Puck